Greg Arena

Consultant and trainer for personnel, personal and organizational development in sales

Main focus

  • management of international projects
  • Business Development and Sales
  • Change Management in Sales Organizations
  • pricing strategy and pricing
  • Leadership training

International experience 

  • International project experience
  • Project languages: English, German

Professional background

  • 21 years of leadership experience in sales as General Manager,
  • Sales Director, Sales Manager and Sales Director
  • 18 years sales and sales management in the automotive industry
  • Most recent Sales Director of a software company
  • Since 2004 consultant, trainer and interim manager
  • Focus: Sales and Change Management
  • 26 years global project and life experience


  • Training as a merchant in wholesale and foreign trade
  • B.A. Political Science (University of Toronto)
  • LL.B Law (Queen's University)
  • Training as business mediator
  • Certified Science of Happiness at Work ™ Advisor